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Level 2 Award in Principles of Digital Marketing Platforms (QCF)

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This qualification is designed to support and help develop the knowledge of learners who may be professionals, starting up their own business or working for others in the use of digital marketing platforms. The learning covers the understanding required to use the correct platforms for the purpose of the marketing activity and the benefits of the different platforms used to help increase opportunities and marketing.

Cost : £300.00


There are no pre-requisites to applying for the course but a sufficient level of English and Maths is required to participate.


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Course Content

Learning Outcomes

  • Understand the principles of digital marketing
  • Understand how social media is used to market products and services
  • Understand how to use digital marketing platforms to promote a product or service
  • Understand how to evaluate the effects of digital marketing on the promotion of products or services
  • Understand search engine optimisation for digital marketing
  • Understand the importance of security when using digital marketing


If you are interested in this course and would like more information or to be kept up-to-date about when this course is running, please submit your email address.